The video is about the global goal of ecolabelling and how this tool improves the environmental situation on the planet. There are two options for the video: in Russian and English.

The video was prepared by the Ecological Union with the support of the Global Ecolabelling Network and the “Snegiri” animation studio specially for World Ecolabel Day.

Implemented in

  • Europe and Central Asia

Sector of activity
Consumer Goods

Type of initiative
Education & Awareness Raising

Start date

Shared by

Yulia Gracheva


Ecological Union

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Responsible consumption and production is one of the seventeen sustainable development goals set by the United Nations.
In order to solve social and environmental problems, producers should reduce their environmental impact. Consumers, in turn, should buy more environmentally preferable products.
A type I ecolabel is helpful in this case. In Russia it’s the Vitality Leaf ecolabel, in Nordic countries – the Nordic Swan, in Germany – the Blue Angel, etc.


As collected through the One Planet Reporting

Output level

Outreach and communication for SCP

  • Video: Ecolabels for Sustainable Development

Impact and Results

More than 1500 views.