- Asia / Pacific
Sector of activity
Type of initiative
Education & Awareness Raising
From the perspective of consumers, to help the consumers intuitively feel the impact of their consumption choices on the environment, forest and biodiversity, and promote more people to choose products and lifestyles that are zero deforestation. This guideline promotes related sustainable standards information (e.g. FSC, CFCC, RTRS, GRSB, RSPO etc.), provides practical tips for forest positive actions, as well as selects 4 representative animals that lives in forest and grassland to raise awareness in biodiversity.
As collected through the One Planet Reporting
No activities have yet been reported under this initiative
Impact and Results
This guideline was promoted during the Sustainable Consumption Week and the Chinashop2020 -Sustainable Lifestyle Exhibition Area, in November, Shanghai, with an estimation of 10,000 visitors during the exhibition date.