Green Claims : Doing it right with confidence
Meeting sustainability goals requires a commitment based on rigorous and thorough approach.
It requires companies to function in accordance with the best possible way of making a product, managing a process, delivering a service or supplying materials.
Lack of standards in this area may present the risk of greenwashing or misallocation of assets and could lead to a lack of trust in Green Claims.
During this webinar, we’ll get an overview of perspectives and expectations from NGOs and Market Surveillance authorities, initiative to ensure ECO-labels continue to be robust, and best practices for making claims
a) Green Promises need to be kept: Dos and Don’ts
b) Six Green Claims Code questions businesses must ask themselves
c) Safeguarding the world of ECO-labels
d) Principles and Best practices with Green Claims
e) Vital link between standards and the reality
f) Digital Solutions
Featured Speakers:
Michelle Carvill - Course Director @The Chartered Institute of Marketing
Kate Harris - Secretariat @Global Ecolabelling Network
Katrina Duck-Client Engagement Lead (Europe) @Serai
Jan Christian Polanía GieseEdit-Head of Sustainable Consumption @Adelphi
Oliver Bealby-Wright - Sustainable Consumption Specialist @Consumers International
Rakesh Vazirani - Global Head of Sustainability Services (Products) @TUV Rheinland