Consumer's Vision on Healthy and Sustainable Living
The Akatu Institute and GlobeScan believe that helping consumers adopt healthier and more sustainable lifestyles is a huge opportunity for brands to build trust and commitment with their stakeholders. To this end, they came together in conducting the Healthy and Sustainable Living survey, which reveals the consumer's way of thinking and their daily behaviors that contribute to it.
Obtain detailed information on the behavior of Brazilian consumers so that companies are better capable of competing for leadership in markets concerned with health and sustainability issues.
