Portugal Leading the tourism of the future
We wanted young people to work for us and to answer our problems so we created this start up environmental acceleration program where we identified all the challenges that we face and what we want to achieve and asking people to help us develop.
It has been a major success in the last two years we had 600 young people developing new projects to make sustainability our draft and our main mindset and it's been quite interesting to see, I can give an example of one of the startups: that developed a concept that when the tourists stays in a hotel he pays less in the final bill if he consumes less water so this is a complete example of how young people help us to identify and to answer the problems to guarantee that we all have a future.
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Tourism is only interesting for a country if it does create opportunities for people and this is why we identified that at...
we identified specific goals, concrete measurable goals in what sustainability is concerned in terms of environmental...
