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Changing How We INFORM

Parallel Session
May 31st, 16:30 - 18:00

Session Recording available below

To make sustainable consumption and production (SCP) a reality, large scale consumer behavior change, empowerment and mobilisation will need to take place alongside innovative policy creation and business leadership that can support consumers in this shift.

This session focused on the role consumer information can play in enabling the required transformations towards SCP, highlighting current challenges, and discussing key solutions to increase the effectiveness of consumer information and how to upscale the best available tools to drive more substantial changes.

Available solutions discussed focused on the interplay between voluntary approaches (e.g. type-1 eco-labels and other credible information tools) alongside policy and regulatory instruments (e.g. EU green claims initiative, ICPEN work on tackling misleading claims). As part of the OPN forum, strategy and manifesto, the Consumer Information Programme committed to three key steps to strengthen the credibility of consumer information and reinforce its impact in driving behaviour changes from businesses and consumers towards SCP.

The aim of the session was to generate consensus and support for those three steps with the wider network of stakeholders participating and share a delivery model to implement those steps within the framework of the Programme.



The session built consensus around the three key steps of the manifesto related to strengthen consumer information for SCP and generate support from participating stakeholders to be part of the global movement to enact these three key steps within the framework of the One Planet Network and Consumer Information Programme.


  • 16:30    Show Guidelines video while participants join the room
  • 16:35    Opening remarks – Mr. Ulf Jaeckel, BMUV Germany
  • 16:45    Presentation of OPN Manifesto’s three steps for effective consumer information
  • 16:55     Reactions from panelists (2-3 minutes per panelist)
  • 17:10    Panel discussion on implementation of manifesto
  • 17:30    Poll with participants to prioritize key actions for the Programme
  • 17:35    Q&A with participants
  • 17:50    Summary of agreed steps and closing




Ms. Helena Leurent

Consumers International



Mr. Ulf Jaeckel

BMUV Germany



Ms. Louise Widmark




Rijit Sengupta

 Centre for Responsible Business India



Paul Walakira

Life Cycle Assessment Network, Uganda



Sandra Rivera

Minambiente, Colombia