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Upstream innovation: a guide to packaging solutions

  • Published on September 10, 2021
Toolkit including a guide and supporting assets such as case studies, communications pack, videos, workshop materials. 
In a circular economy, upstream innovation is about tracing a problem back to its root cause and tackling it there. It means that rather than working out how to deal with a pile of waste, we prevent it from being created in the first place.

Find out how moving upstream can tackle packaging waste and pollution while generating economic benefits. 

Tackle plastic waste and pollution

Provide the solutions customers want

Capture untapped business opportunities

Reduce carbon emissions

Get ahead of changing regulation

Join the new normal




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