Playbook for Guiding Diners toward Plant-Rich Dishes in Food Service
Encouraging more people to reduce their intake of ruminant meat and adopt a more plant-rich diet can play an important role in reducing the environmental impact of food. The food service sector has a particularly important role to play in enabling this dietary change given that vast numbers of people regularly eat away from home. This report lays out 23 prioritized behaviour change interventions that the food service sector can use to encourage diners to select more plant-rich dishes.
Author: World Resources Institutes
This playbook outlines effective behaviour change strategies that food service companies can use to serve up sustainable food options diners will want to buy. These strategies are based on up-to-date evidence from behavioural science research combined with expert input from the food service industry.