Factors to Consider when communicating Food Sustainability to Consumers
This 2 pager provides an overview of the various factors that must be included when curating food communication strategies to consumers around the world. This wouls include being aware of the nuances of supply and demand side factors as well as keeoing in mind regional and socioeconomic variations that determine consumer behaviour.
Food systems feed billions of people every day but face major sustainability challenges, from climate change, biodiversity loss, freshwater pollution and depletion, to food waste, malnutrition, and a host of other problems. Addressing these challenges requires action by food producers, processors and retailers, financiers, technologists, civil society and governments. Consumers also need to change their behaviour to shift food systems towards sustainability. How can this be achieved?