International Tourism Plastic Pledge
To create awareness of the International Tourism Plastic Pledge, signatories shared their own holiday destination postcards on social media, saying: WE SIGNED THE PLASTIC PLEDGE! That made the world aware of their promise to work towards a plastic-free industry. It resulted in a wide social media reach - both in the tourism sector and beyond.
Right now, the roadmap with concrete goals and a monitoring system is being developed with a launch scheduled for the first quarter of 2020. The goals that will be set will apply to all parties around the world.
