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Be Mighty. Recycle Campaign

  • Published on January 14, 2021
As recycling hits an all-time high in Wales, to see continued growth WRAP Cymru bring the Be Mighty. Recycle Campaign, an on-going programme of engaging, inspiring and informative campaigning. The Be Mighty. Recycle campaign is Wales' biggest ever national drive to get Wales to number one and 'Burst 1' of the campaign launched in September 2020.
The Be Mighty. Recycle campaign was visible throughout Wales on billboards, TV, radio, social media and was championed by a host of key influencers and partners including universities, Welsh brands and local authorities. The first burst of the campaign, delivered over a 3 week period, achieved a reach of over 8 million. During the winter period, Wales Recycled launched 'Burst 2' of the Be Mighty campaign, delivering a series of dedicated Christmas tips and guides to further boost recycling of key festive items, to help Wales on their for Mighty Mission to the number 1 recycling country in the world! Burst 3 is due to be rolled out in March. Join our Mighty Mission to protect the planet and make Wales the global leader for recycling by ramping up your recycling efforts. Further information: For more information view the Wales Recycles website, the Be Mighty. Recycle. campaign page: https://walesrecycles.org.uk/be-mighty-recycle You can also find Wales Recycles and the Be Mighty. Recycle. campaign on: - Instagram: https://www.instagram.com/WalesRecycles/ - Twitter: https://twitter.com/WalesRecycles - Facebook: https://www.facebook.com/walesrecycles/ - YouTube: https://www.youtube.com/user/Recycle4Wales

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