Expedited Regulatory Support for Refill Schemes and Sustainable MSMEs through Promotional Initiatives

Published on March 5, 2023

This initiative intends to tap retail partners and government-initiated trade promotion projects (e.g., Diskwento Caravan) as platforms to promote sustainable consumption, mainly through on-boarding refill schemes and sustainable MSMEs to these projects and increaseing the consumers’ access to sustainable products.

This is envisioned to influence consumer behavior to become more eco-friendly and sustainable. The promotional activities and caravans will bring sustainable products closer to consumers at discounted prices. These include refilling services for several products (e.g., lotion, condiments) to reduce demand for plastic packaging.