The Organic Cuisine Label is a certification scheme for restaurants and catering businesses showing the percentage of organic produce used. The label was introduced in 2009 and is government controlled and free for the users. The label provides information to both customers and personnel and promotes the use of organic food. The label has three levels representing the proportion of organic ingredients used: bronze, silver and gold. In May 2016, almost 1700 professional kitchens use the label and the number has grown by more than 50 percent in both 2014 and 2015. Also, the market for organic food service has almost tripled since 2009 reaching ca 175 million EUR in 2014. The Organic Cuisine Label is managed and controlled by the Danish Veterinary and Food Administration and promoted in collaboration with Organic Denmark.
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The campaign “Pregnant? Know your chemicals” is a national information campaign coordinated by the Danish Environmental Protection Agency. The objective is to give the public easy access to impartial information on chemicals to be avoided. The campaign provides advice to pregnant women and women planning a pregnancy, by providing easily accessible information about everyday chemicals. The purpose is not to scare women, but to offer information that enables active choices in respect to chemical exposure. The campaign is focused on seven key recommendations for daily life. The recommendations cover food, alcohol, tobacco, medicines and use of everyday chemicals i.e. paints, cleaning products and cosmetics. The information is provided through multiple channels and includes a brochure, Facebook page and other social media channels as well as a web page that presents more in-depth information on chemical exposure and on how to avoid the most harmful substances.
The Sustainable Destination Development initiative was a development project with the overall goal to strengthen and develop sustainable tourism destinations in Sweden over a four-year period. Five destinations with varying character (Bohuslän, Kiruna, Stockholm archipelago, Vimmerby and Åre) were chosen.
During 2012-2015 the destinations initiated a number of activities in order to prolong the tourist season, improve the quality in hosting, develop new and more sustainable products and services, enhance overall accessibility, and generally improve the destinations quality and competitiveness. The objective was to attract more international visitors whilst holistically respecting sustainability aspects.
The project was guided by a steering group consisting of the Swedish Agency for Economic and Regional Growth (Tillväxtverket) and VisitSweden, with the integral view to draw on lessons learned and share best practices by participating destinations and more broadly in Sweden.
Wild Sweden is an awarded ecotourism company that has worked for more than 10 years and with guests from more than 75 countries around the world. Wild Sweden aims to offer genuine nature experiences that support both wildlife conservation and sustainable local economic development. Wild Sweden takes its customers to see moose, wolves, brown bears, beavers, and wolverines in the Swedish wilderness. Wild Sweden's tours range from 5-hour excursions to 8-day trips and include accommodation, food, and transport. Wild Sweden works to sustain the environment and to show that wild animals are most valuable to societies when alive and in their natural habitats.
Lofoten Kajakk was the first company in Norway to become certified by Norwegian Ecotourism. The company's objective in applying for the ecotourism certificate was to work as a role model in order to avoid detrimental changes in the nature. The ecotourism quality label is valid for three years until the next recertification. For Lofoten Kajakk, acquiring the certificate required changes in the product portfolio as well as improvements to fuel consumption, energy efficiency and energy types used. Lofoten Kajakk offers sea kayaking tours and courses. The company’s service products have been developed from a sustainability viewpoint. Lofoten Kajakk’s goal is that whilst participating in the activities, their clients will learn new practices on how to minimize their environmental impact.
Destination Røros is an early adopter of sustainable tourism. It has been involved in setting the course for holistic thinking in Norwegian tourism. For the 3700 inhabitants World Heritage mining town Røros, sustainability is about protecting nature, culture and the environment while strengthening social values and ensuring economic viability. Through a holistic system, that evaluates, trains, and develops the destination and its members, Destination Røros continues to implement best practices within sustainable tourism. Destination Røros works with over 180 member organisations in order to encourage the cooperation of tourism and its development throughout the region in a sustainable manner. It has won global sustainable tourism awards such as Responsible Tourism Awards and the Tourism for Tomorrow Awards. Additionally, Røros has reached the National Geograpic World Legacy Awards Final.
Since 1995, North Sailing offers Whale Watching tours from Northern Iceland. The tours start from Husavik to the Skjálfandi Bay or from Hjalteyri to see the Eyjafjörður fjord. In addition, week-long tours to Greenland to experience the Scoresby Sund fjord are offered. All North Sailing ships are restored vessels given a new life.
North Sailing respects the nature and strives to be sustainable in every way – from using local food and old wooden vessels to taking part in technical development and retrofitting their ships with electric engines. Due to their development project that created a Regenerative Plug-In Hybrid Propulsion System, they are able to offer carbon neutral whale watching.
North Sailing also participates in research, and respect the birds and other wildlife in the area. North Sailing has received several awards, both nationally and internationally, for their activities in sustainable tourism, carbon footprint reduction and regional development.
Lakeside Excursions is a small company, arranging excursions on Faeroe Islands' largest lake, Sørvagsvatn, also called Leitisvatn. Lakeside Excursions is situated in Vatnsoyrar, a small village in the middle of the Faroese island of Vagar. It is the only village in the archipelago that is not on the seacoast.
Lakeside Excursions aims to give their customers a unique experience on the lake on sustainable terms, in a manner not disturbing the nature, running with a silent motor, and telling the customers about the nature and sustainability. The landscape, nature and wildlife is almost unspoiled by man, making the importance of protecting this place high priority.
Metsähallitus Parks & Wildlife Finland (Metsähallitus P&WF) manages most of Finland's 39 national parks and other protected areas on state-owned land. Many of Finland's protected areas are significant tourist attractions. To improve nature tourism in a sustainable manner, Metsähallitus P&WF already in 2004 developed a set of principles for sustainable tourism in protected areas, wilderness areas and special conservation programme sites. Based on these principles, Metsähallitus P&WF makes cooperation agreements with local companies, in which acceptable and sustainable practices for the areas are defined. In the beginning of 2016, 520 agreements between Metsähallitus P&WF and local companies were in force. These agreements have improved monitoring of the sustainability of the companies' activities in protected areas as well as increased knowledge of sustainable tourism among companies and visitors. Metsähallitus P&WF also promotes volunteer work combined with an outdoors holiday.
Pyhätunturi Ltd has applied sustainable practices since early 2000. The management of Pyhätunturi feels it is their moral responsibility to take action on climate change. Keeping winters snowy and cool, and preserving the surrounding nature is essential for the company's future success. The development plan of the ski resort has been prepared with sustainability requirements in mind, for example noting the ecological carrying capacity and transportation needs. In 2008, an environmental program, including specific targets, measures and responsibilities, was drawn up. It is applied to Pyhätunturi's slope activities, restaurants as well as Ski-Inn accommodation, and it has resulted in energy and cost savings. Pyhätunturi purchases carbon neutral electricity and heat. Carbon emissions from fuel use in slope machines are compensated through Gold Standard certified wind and hydropower emission reduction projects. Pyhätunturi is the first carbon neutral ski resort in Nordic countries.
The Green Group in the Roskilde University Center (RUC) Tourism Network is a cluster of 15 tourism companies that are located within or nearby the national park Skjoldungernes Land in Sjælland, Denmark. The national park is located in and around Roskilde, some 30 kilometres from the capital Copenhagen. Skjoldungernes Land was designated a national park in February 2015 and is one of four national parks in Denmark. The Green Group was initiated in April 2015. Its member companies are committed to developing and promoting eco-, responsible and cultural tourism products in Skjoldungernes Land.
The leader of the Green Group, RUC Tourism Network, operates in the whole Sjælland area in Denmark, consists of over 150 members and aims to promote innovation and economic growth in tourism- and experience economy businesses with the help of research-based knowledge. RUC tourism network is financially supported by the Sjælland region and owned by the Roskilde University.
Green Solution House, a hotel and conference centre on Bornholm, Denmark takes sustainability to a new level. The building, landscape and operation show a holistic approach to sustainable design, emphasising regenerative solutions including healthy indoor climate, renewable energy sources, active materials and recyclability. All materials used in the building are either fully recyclable or biodegradable. Hence, the building design takes on the ambition to eliminate the concept of waste. The design and development of the conference centre are inspired by the principles of Cradle-to-Cradle, the vision of Active House and the standards of the recognised German Sustainable Building Council (DGNB). Green Solution House aims to inspire its visitors and facilitate understanding of sustainability issues. Green Solution House exchanges knowledge about sustainable solutions locally and globally, and works together with universities and other partners in order to benefit other projects.
The OFSP is a programme on taking and further developing the organic food system as a pilot model and living laboratory for sustainable food systems. The central question is how to make food systems more sustainable, which includes the concept that sustainable diets are healthy diets. As food systems link production and consumption, a systemic and holistic approach following the field-to-fork/chopstick value chain is necessary. Here the OFS offers a global food system with local multi-stakeholder initiatives. The change in consumption patterns is a crucial issue in the transformation to sustainable food systems. Therefore, major questions for shifting food systems towards sustainability focus on how to change consumption patterns and how to improve the nutritional quality and related health characteristics of food.
WRAP's Halving Waste to Landfill commitment completed at the end of 2012 and was a great success. Over 800 companies made the commitment to reduce waste and projects with an estimated construction value in excess of £40 billion now use WRAP's procurement wording.