The working group is led by the Global Ecolabelling Network (GEN) and the Advance SCP Project (funded by BMUB through IKI), implemented by GIZ Thailand. The aim of the working group is to share knowledge and build capacity on type I ecolabels globally.

Sectors of activity
Environmental Services, Consumer Goods, Education

Type of initiative
Capacity Building & Implementation, Education & Awareness Raising, Policy Frameworks & Tools

Start date

End date

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10YFP CI-SCP Coordination Desk

Coordination Desk


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Ecolabels are known as an effective marketing tool to communicate environmental friendliness of products to consumers and are a key tool to support implementation of green public procurement in many developed and developing countries worldwide. Many governments and industry groups recognize that eco-labelling could provide sought-after economic incentives for better long-term stewardship and availability of natural resources important for national economic welfare. Compared with other ecolabels, type I ecolabels are verified by an independent third party organization, and have therefore been recognized as the most reliable certification schemes. The Global Ecolabelling Network (GEN) is an international platform for coordination between type I ecolabels (as per the ISO 14024 definition).

Many governments and industry groups recognize that eco-labelling could provide sought-after economic incentives for better long-term stewardship and availability of natural resources important for national economic welfare. For developed countries, promotion of ecolabels is essential to reach end consumers. For less developed countries, education, capacity building, consultations and coaching programs are needed for those who would like to develop ecolabel schemes or start criteria development.

An information and knowledge sharing platform provided by this working group can bring ecolabel expertise to technically support and align common criteria and practice of those newborn schemes, through the use of international guidelines.

Therefore, the two main objectives of this group are to support the collaboration among type I ecolabel programmes and facilitate their mutual recognition, as well as to provide education, capacity building and consultation to developing countries and emerging economics to develop type I ecolabel programmes.


1. Create information exchange platforms and communication channels on a regional basis

2. Provide capacity building to developing countries and emerging economies on how to develop and implement Ecolabelling Type I programs

3. Develop regional based knowledge products around Ecolabels Type I, building upon existing material and research.

There are three regional information exchange platforms with dedicated chapter leads. Please get in touch with the below contacts if you would like to learn more about ecolabelling:
• Americas: led by Ecolabel Brazil (ABNT) - Guy Ladvocat
• Europe & Africa: led by Good Environmental Choice, Sweden - Ulriqa Westman
• Asia & Oceania: led by Ecolabel Japan - Hiroyuki Kobayashi

Impact and Results

- In September 2016, GIZ hosted the ‘Extended Southeast Asia conference’, as a regional platform to support collaboration and build capacity.
- This working group holds quarterly meetings to discuss project progress. The group try and meet face to face at least once annually to network and further progress the efforts of the group. The last face-to-face meeting was held following the Blue Angel ecolabel 40th Anniversary event in Berlin in October 2018.
- A survey was conducted in 2018 and sent to the networks of the Consumer Information and Sustainable Public Procurement Programmes - more than 80 responses were received. As a result of this several outreach activities have been planned directed at the respondents from developing countries who wished to learn more about ecolabels and GEN.
- The working group held a series of regional introductory webinars in early 2019 under the series "Ecolabel, what is that? And how to develop a new ecolabel" - you can read more about the webinar series here:
- After each webinar, attendees are contacted and further questions that they may have are answered. The working group are engaging with these attendees to understand their objectives around ecolabels and the group aim to support the creation of new Type 1 labels.
- The aim at the end of 2019 of this working group is to have assisted in the creation of a new type 1 ecolabel through sharing of expertise. The priority areas for focus are South America, SE Asia and Africa.

Next steps and how to get involved

To learn more or get involved, please contact the relevant regional chapter lead:
Ulriqa Westman, Project Manager
Good Environmental Choice Ecolabel:

Guy Ladvocat
Gerente de Certificação de Sistemas:

Hiroyuki Kobayashi
Japan Environment Association, Eco Mark Office: