- Asia / Pacific
- Europe and Central Asia
- Latin America / Caribbean
Sectors of activity
Environmental Services, Consumer Goods, Education
Type of initiative
Capacity Building & Implementation, Education & Awareness Raising, Policy Frameworks & Tools
Ecolabels are known as an effective marketing tool to communicate environmental friendliness of products to consumers and are a key tool to support implementation of green public procurement in many developed and developing countries worldwide. Many governments and industry groups recognize that ecolabelling could provide sought-after economic incentives for better long-term stewardship and availability of natural resources important for national economic welfare.
Type I ecolabels align with the International Organisation for Standardisation (ISO)14024:2018 and are awarded to environmentally preferable products and services based on life cycle considerations. Type 1 ecolabels are verified by an independent third party organization and have therefore been recognized as the most reliable certification schemes. The Global Ecolabelling Network (GEN) is an international platform for coordination between type I ecolabels (as per the ISO 14024 definition).
Many governments and industry groups recognize that ecolabelling could provide sought-after economic incentives for better long-term stewardship and availability of natural resources important for national economic welfare. For developed countries, promotion of ecolabels is essential to reach end consumers. For less developed countries, education, capacity building, consultations and coaching programs are needed for those who would like to develop ecolabel schemes or start criteria development.
An information and knowledge sharing platform provided by this working group can bring ecolabel expertise to technically support and align common criteria and practice of those newborn schemes, through the use of international guidelines.
Therefore, the two main objectives of this group are to support the collaboration among type I ecolabel programmes and facilitate their mutual recognition, as well as to provide education, capacity building and consultation to developing countries and emerging economics to develop type I ecolabel programmes.
As collected through the One Planet Reporting
Outreach and communication for SCP
Survey on ecolabels
Survey on ecolabels
Working Group 2 of the Consumer Information Programme which is led by GEN, UN Env and GIZ
The goal was to conduct a simple survey to understand the appetite for learning more about ecolabels
The survey was sent to 2,800 people (both CI-SCP and SPP mailing lists) and we received 89 responses. This was a high response rate for a blind survey. The survey revealed that people do want more information about ecolabels, type 1 ecolabels, and GEN. A series of follow-up webinars have been organised to tackle specific geographical areas to inform the responders about ecolabels and GEN
Impact and Results
- In September 2016, GIZ hosted the ‘Extended Southeast Asia conference’, as a regional platform to support collaboration and build capacity.
- This working group holds quarterly meetings to discuss project progress. The group try and meet face to face at least once annually to network and further progress the efforts of the group. The last face-to-face meeting was held following the Blue Angel ecolabel 40th Anniversary event in Berlin in October 2018.
- A survey was conducted in 2018 and sent to the networks of the Consumer Information and Sustainable Public Procurement Programmes - more than 80 responses were received. As a result of this several outreach activities were planned directed at the respondents from developing countries who wished to learn more about ecolabels and GEN.
- The working group held a series of regional introductory webinars in early 2019 under the series "Ecolabel, what is that? And how to develop a new ecolabel" - you can read more about the webinar series here: http://www.oneplanetnetwork.org/initiative/ecolabel-what-and-how-develop-new-ecolabel-series-webinars-0, you can watch all the webinars on the One Planet network YouTube channel: https://www.youtube.com/user/SCPClearinghouse/videos.
- After each webinar, attendees were contacted and further questions that they may have were answered. The working group focused on those attendees who were most interested in establishing a type 1 ecolabel, to understand their objectives around ecolabels.
- The shared aim of the working group to achieve by the end of 2019 is to have assisted in the creation of a new type 1 ecolabel through sharing of expertise. The priority areas for focus are South America, SE Asia and Africa.
Next steps and how to get involved
To learn more or get involved, please contact the relevant regional chapter lead:
Ulriqa Westman, Project Manager
Good Environmental Choice Ecolabel: email@example.com
Guy Ladvocat, Gerente de Certificação de Sistemas
Japan Environment Association, Eco Mark Office: firstname.lastname@example.org