At Järvavecka, a political event in Stockholm, Sweden, held yearly in June, we launched the Swedish language Good Life Goals. We promoted them by talking to individuals visiting this event as well as companies and organisations. Good Life Goals cards were distributed.

Implemented in

  • Europe and Central Asia

Sectors of activity
Consumer Goods, Education, Food & Beverage

Type of initiative
Education & Awareness Raising

Start date

End date


The Goals are primarily designed to be used by policy-makers, business, civil society, creatives and educators who want to communicate about the SDGs. Specifically, the Good Life Goals aim to:
- Increase recognition by decision-makers about how vital individual action can be in reaching the SDGs
- Provide a clear link between the SDGs and sustainable lifestyles
- Offer an inspiring tool for those seeking to engage the general public in making tomorrow better than today.


As collected through the One Planet Reporting

Output level

Outreach and communication for SCP

  • The Good Life Goals on the streets of Linköping
  • Good Life Party in Almedalen

Knowledge resource and technical tool

  • Visual Agenda 2030

Impact and Results

A set of tools has been developed to help users communicate and act on the Good Life Goals. This includes:
- The Good Life Goals Manual, containing an overview of the work, all 17 Good Life Goals and actions, and key points for selecting stakeholder groups.
- A short video featuring individuals taking Good Life Goal actions
- An animation showcasing the 17 Good Life Goals
- A media toolkit, including social media assets
- A postcard
- A set of Good Life Goals “flash cards”
- A press release.
All of these tools can be accessed at the Good Life Goals Hub (