The overall objective is to enhance and harness understanding on what are low-carbon sustainable lifestyle opportunities for urban citizens (youth) in Bogota; to facilitate their uptake and to feed into the urban policy context. For this, UN Environment and El Bosque University are working with university students in Bogota to develop a participatory process to reduce environmental impact in the city.

Universidad El Bosque

Implemented in

  • Latin America / Caribbean
  • Colombia

Sectors of activity
Consumer Goods, Food & Beverage, Transport

Type of initiative
Capacity Building & Implementation, Education & Awareness Raising, Research, Analysis, Assessment

Type of lead actor
Scientific and Technical

Budget
200000 US$

Start date
01/06/2017

End date
31/12/2018

Shared by

Kenneth Ochoa

Head of Environmental Engineering

Universidad El Bosque

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Objectives

To enhance and harness understanding on what are low-carbon sustainable lifestyle opportunities for urban citizens (youth) in Bogota; to facilitate their uptake and to feed into the urban policy context. Specific objectives include: developing, launching and tracking targeted low-carbon lifestyle initiatives around one or 2 core lifestyles areas such as food and mobility, within the context of all core lifestyle areas (which also include housing, consumer goods and leisure); galvanizing a network of low-carbon lifestyle proponents in Bogota for long-term initiative support, providing evidenced based inputs for SL policy making (including working in partnership with the government and local authorities to contribute towards the Colombian National Low Carbon Development Strategy); and formulating a replicable, illustrated, urban model for similar work regionally/globally.

Activities

As collected through the One Planet Reporting

Output level

Outreach and communication for SCP

  • Final Event of the project " How urban youth can be an engine to achieve more sustainable low-carbon lifestyles: beginning with Bogotá"
  • Final Results

Impact and Results

Young people in Bogota are understanding and appropriating the concepts of lifestyles that allow them to have a lower carbon footprint than in the current scenario, through participatory identification of action priorities and model definition.

This project is producing substantive research and pilot studies of sustainable lifestyles marketing in an urban context. The project supports Bogota stakeholders to better envision a sustainable Bogota while providing example efforts to enable young citizens to pursue more sustainable lifestyles. These results will feed into global sustainable lifestyles messaging. This messaging will then contribute to efforts in 2018 "The Year of Producing and consuming sustainably," leading to the High Level Political Forum covering SDG 12, and various other global events. The project results will be disseminated regionally and globally to facilitate the scale-up and replication of these efforts.

The following results have been accomplished:

1. More than 6000 followers on social networks.

2. The development of an app regarding consumer goods initiatives in the city.

3. Participation in 15 events in different locations of the city like universities, neighborhoods and fairs with more than 600 assistants.

4. 3 academic undergraduate investigations regarding sustainable lifestyles and carbon footprint calculations.
- Formulation of a framework of strategies for the reduction of the carbon footprint in youth between 18 and 25 years in the city of Bogotá for the domains of food and mobility.
- Documentary analysis of the current status of sustainable lifestyles in the city of Bogotá 2007-2017.
- Design of an application for mobile devices with the aim of promoting sustainable lifestyles in the citizens of Bogotá.

5. 5 post-graduate investigations from the University of Environmental and Applied Sciences:
- Environmental education from human development: the road towards the construction of sustainable lifestyles in primary school children.
- Assessment of sustainable consumption habits in the eighth grade students’ diet of the departmental educational institution Bicentennial at the Funza municipality.
- Design and application of a playful teaching - learning sequence, for conceptual and attitudinal change regarding sustainable lifestyles in students from 15 to 18 years old.
- Effect of a teaching - learning sequence on the separating solid waste behavior in children from 9 to 13 years old.
- “Sustainable store”: a learning sequence for behavioral change regarding sustainable food.

6. 4 publications in local newspapers and T.V. channels and one publication in UN Environment’s Regional Latin America Web Page.

7. An alliance with El Tiempo newspaper (the most important newspaper in the country) in which the project provides academic research and information on sustainable lifestyles and El Tiempo publishes a series of challenges around the five domains.

8. Participation in 6 academic encounters in which the project has been presented, national and international.

9. Alliances with 8 universities, 3 government organizations and 30 initiatives, 3 university networks.


Next steps and how to get involved

For interested parties (City authorities, NGOs, Academic institutions):
We are offering a replication model to implement in interested cities.
Let's find out what the "good life" looks like in your city for the sustainable future!

Follow our social networks and enter our web site:

Facebook: @modoaccionsostenible
Instagram: @modoaccionsostenible
Twitter: @modosostenible
Web Site: www.enmodoaccion.com
E-mail: estilosdevida@unbosque.edu.co

We will continue to deliver the message through our communications strategy, promoting events and searching for initiatives that work on sustainable lifestyles in the city.