The Good Life Goals are meant to bridge the gap between the 2030 Agenda and the sustainable lifestyles movement and to inspire individuals to participate in the conversation and act on the Sustainable Development Goals (SDGs) in their everyday lives. Read more at:


Implemented in

  • Africa
  • Asia / Pacific
  • Europe and Central Asia
  • Latin America / Caribbean
  • Middle East
  • North America

Sector of activity

Type of initiative
Education & Awareness Raising, Other

Type of lead actor
Business Sector

Start date


The Goals are primarily designed to be used by policy-makers, business, civil society, creatives and educators who want to communicate about the SDGs. Specifically, the Good Life Goals aim to:
- Increase recognition by decision-makers about how vital individual action can be in reaching the SDGs
- Provide a clear link between the SDGs and sustainable lifestyles
- Offer an inspiring tool for those seeking to engage the general public in making tomorrow better than today.


As collected through the One Planet Reporting

Output level

Knowledge resource and technical tool

  • The Good Life Goals
  • Good Life Goals Online Business Booklet

Outreach and communication for SCP

  • Good Life Goals on the Streets of Linköping
  • Good Life Party in Almedalen
  • The Good Life Goals at O-Ringen
  • The Good Life Goals at the Danone Nations Cup
  • Good Life Goals on the Russian SDG Hub
  • Web-presence of Good Life Goals

Outcome level

SCP Commitments

  • Creative Climate Disclosure

Impact and Results

A set of tools has been developed to help users communicate and act on the Good Life Goals. This includes:
- The Good Life Goals Manual, containing an overview of the work, all 17 Good Life Goals and actions, and key points for selecting stakeholder groups.
- A short video featuring individuals taking Good Life Goal actions
- An animation showcasing the 17 Good Life Goals
- A media toolkit, including social media assets
- A postcard
- A set of Good Life Goals “flash cards”
- A press release.
All of these tools can be accessed at the Good Life Goals Hub (

Next steps and how to get involved

Please contact Futerra for more information on this initiative.