The project envisions urgent necessity of inclusive & integrated intervention towards holistically addressing environmental, ecological, ethnic, socio-cultural & economic issues in the area inhabited by primitive forest-dwelling ‘Proto Austro-Dravidian’ tribes, by adoption of tribal-community driven responsible & sustainable ‘Agri-Eco Tourism’ in geographically proximal & accessible villages, that are ethnically homogeneous having touristic significance, by infusing sustainable technologies.

Photograph taken by Sourav Kundu, Chief Executive, Creative Confluence Centre at Ayodhya Hills

Implemented in

  • Asia / Pacific
  • India

Sectors of activity
Agricultural and Fishery, Forestry, Tourism

Type of initiative
Capacity Building & Implementation, Education & Awareness Raising

Start date

Shared by

Sourav Kundu

Founder and Chief Executive

Creative Confluence Centre

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1). Develop a participatory, gender-equality driven inclusive and responsible agri-eco tourism project to act as a symbiotic “delivery-vehicle” for integrated, environment-centric (aiming conservation, rejuvenation and restoration), socio-economic sustainability, poverty eradication and creation of awareness about sustainable development issues; 2). Create sustainable livelihoods synergistically addressing the local environment, bio-diversity, socio-economic, art & culture and heritage concerns; 3). Orient local communities towards essence of environmental protection, conservation (in-situ) and regeneration and create local ‘Environment Stewards’; 4). Impart and propagate environment and sustainability knowledge and create mass-awareness among locals and visitors towards dissemination of benefits and advantages of conservation/preservation of Bio-diversity zones and essence of sustainable consumption and production through sustainable tourism efforts as a medium of delivery; 5). Facilitate local communities (led by Women SHGs) in select Tribal Villages with adoption and infusion of synergistically intertwined environment-friendly farming, environment protection techniques and energy technologies, creating sustainable tourist infrastructure, amenities, attractions and activities, all integrated over latest information technology driven operational backbone, monitoring and management in daily functioning; 6). Gradually integrate adjoining ethnic tribal communities though active involvement in tourism-centric and farm-based sustainable activities and facilitate providing localised tourism-centric services and support to the visitors thus generating remunerative livelihoods for the locals; 7). Augment skill levels and undertake capacity building exercises in relevant ‘need-specific’ domains/ skills through imparting appropriate training; 8). Provide hand-holding and technical support, training, capacity building, guidance and coordination through local entities having adequate capacity in relevant fields; 9). Aim at self-reliant and empowered ethnic communities as ‘Environment Custodians’; 10). Demonstrate benefits out of undertaking the project activities and the resultant spin-offs viz. improved environment, restored bio-diversity, reduced poverty, sustainable consumption and production, gender equality, etc.; 11). This project envisages to address SDG-1,2,3,4,5,6,8,12,13 & 15 through the above objectives;


As collected through the One Planet Reporting

No activities have yet been reported under this initiative

Impact and Results

1). Impact: Environment & climate change (SDG-6,13,15); Result: Conservation & rejuvenation of environment, better water management & sanitation, increased soil fertility, reduced synthetic fertilizers & toxic pesticides usage, better Non-Timber Forest Produce availability via agri-forestry efforts; 2). Impact: Bio-diversity (SDG-5,8,12,13,15); Result: Agri-eco Tourism driven symbiotic efforts for environment improvement, agro-forestry, agriculture & tourism attraction/activity/amenities creation, led by the local women SHGs, providing sustainable livelihoods, simultaneously inducing awareness among all age groups about benefits of preserving environment, bio-diversity and essence of sustainable consumption & production. This will catalyze the stakeholders to restore/rejuvenate the damaged & degenerated environment endeavoring restoration as custodians; 3). Impact: Health, hygiene & well being (SDG-3,6,8,12); Result: Improved ambient environment, less plastic & toxic pesticide and synthetic chemical pollution, safe drinking water, improved awareness about sustainable agriculture, lifestyle and consumption & production and related health benefits, access to relevant health and hygiene information, improved environmental knowledge, in synergy with agri-eco tourism and other intertwined efforts, creating better livelihoods ensuring poverty eradication ensuring access to nutritious food enabling a healthier life and well being; 4). Impact: Food security and nutrition (SDG-2,5); Result: Increased availability of nutritious, safe and hygienic foods to the local communities and the visitors/tourists; 5). Impact: Awareness, education, knowledge (SDG-4,5,12,13); Result: Awareness creation about environmental, climate change, habitation & bio-diversity loss, soil-fertility loss, water quality and sustainable consumption & production dimensions and other pertinent sustainability issues through responsible agri-eco tourism activities among all stakeholders; 6). Impact: Livelihood creation & poverty eradication (SDG-1, 4, 5, 8); Result: Imparting trade-specific skill development training, capacity building for sustainable agriculture technologies, entrepreneurial skills, thus creating livelihood avenues and enabling local women SHGs and youths/ farmers/ forest parties to take up environment related sustainable and responsible tourism activities as remunerative sustainable livelihood culminating into poverty eradication;

Next steps and how to get involved

Next steps –
1). Approaching Authorities for financial assistance/ grants and support for the project; (ongoing)
2). Formation of Consortium/SPV;
3). Detailed project formulation, project component planning and designing of the operational and management framework, and preparation of Detailed Project Report;
4). Receipt of Funds by Consortium/ SPV from Funding Agency;
5). Project infrastructure creation (construction-monitoring) and implementation;
6). Human Resource mobilization, skill development training & capacity building and induction;
7). Project operationalization – Technology sourcing & integration, training and implementation;
8). Marketing & other strategic efforts;
9). Project monitoring, optimization and concurrent course-correction/improvements;
How to get involved –
1).One may act as a patron of the initiative and support the same once the project is operational;
2).One is welcome to visit as a responsible tourist and get a firsthand meaningful exchange with the local tribal communities and experiencing their way of life, culture & tradition, art & craft including performing arts, cuisine, livelihoods etc, once operational;
3).One may highlight the efforts to responsible travelers/responsible travel-societies/organisations, sustainable tourism publishing media organisations & entities (magazines/ websites/ social media) to enable them to visit and have a firsthand experience;
4).May seek our professional consultancy services on similar projects or other sustainable tourism projects for conceptualization, planning, designing, emulation, adoption and scaling-up elsewhere;
5).Share suggestions with us on relevant sustainable approaches/methods/practices as well as share technological inputs/scientific know-how for adoption in the project towards improvement of outcomes;
6).Provide as gift, relevant sustainable technology-driven systems (viz. software/hardware), equipment, tools & gadgets, for induction and use towards enhancement in effectiveness and efficiency of the project in consultation with us, which would further augment sustainability of the project;
7).Provide ‘component-specific’ funding for the project in accordance with requirements (if any);