Foodways Consulting GmbH
- Europe and Central Asia
Consumer goods, Food systems, Waste
Sectors of activity
Food & Beverage, Waste, incl. Chemicals, Consumer Goods
Type of initiative
Capacity Building & Implementation, Education & Awareness Raising
Public awareness of the importance of sustainable and healthy nutrition is on the rise. But translating this willingness into simple every day actions isn’t always easy. There is no shortage of knowledge available, but it is dispersed and sometimes inaccessible. Individuals also need the skills and confidence to put their knowledge into practice. Supported by Engagement Migros development fund (http://www.engagement-migros.ch/en/pioneers/my-food-skills) and the Swiss Federal Office for Agriculture, Foodways is developing “My Food Skills” (http://www.foodways.ch/referenzen/): an initiative and platform for practical materials and activities to support young people in navigating the information jungle and reconnecting with fresh, healthy and sustainable everyday food. To achieve this, the project will use a “Design Thinking” approach to develop a strong understanding of the target group’s current habits, challenges and priorities. Foodways will also work closely with a wide range of partners across the food, nutrition and sustainability landscape to map existing knowledge and initiatives, identify synergies and promote effective collaboration.
Defining the implementation plan: The project team will use a design thinking approach and the creation of a representative Steering Group to develop a strong understanding of the target group’s challenges, interests and support needs. This information will form the basis of a clear implementation plan for the project.
Mapping of knowledge and creation of tailored resources: Current information and international best practices relating to food skills will be collated in a mapping document and converted into relevant, accessible and engaging resources for the project’s target audience.
Launch of the platform and dissemination of the resources: The food
skills resources will be launched through the most suitable channels
for the target group and creative ways to encourage their use will be
developed and implemented.
Development of a network of partners: The project will bring together
partners that are contributing to the food skills agenda and identify
opportunities to promote interaction and exchange to increase their
impact. The development of this network will be actively supported
by a Partners’ Steering Group.
Impact and Results
This project will make a contribution to the attainment of Sustainable Development Goal 12 by giving individuals the skills they need to make more sustainable consumption decisions. More specifically, in relation to the target on food waste, evidence indicates that the more individuals value their food and have the skills to manage it, the less likely they are to waste it. The project team will also look to connect with colleagues from the Save Food Initiative and the Think.Eat.Save campaign to ensure that existing knowledge and learning is effectively incorporated into project development.